Uncle P’s

I was happy to work on this order, as it was a challenge! First, I had to create two different foamboards for their menu. They decided they wanted one with the old logo (the hand with the fork) and the new logo (the utensils with the green, orange, and yellow color). Since they were a new client, I had to type everything up and there were changes to the old menu that they had given me as a reference. The old foam board design was ok for the client, but they noted "It was hard to read as it is in a dark bar setting." With that in mind, I wanted to utilize the colors of the new logo while making the white space black, so that the white text would pop. It did get a little difficult as there was a lot of different food to order while still keeping the font big enough to read. 

The second part of the order was tri-folded menus. I was able to reuse the foamboard with the new logo's graphics into this menu which I had fun with. I wanted to keep it simple and unified with the menu foam board so that it looked like it all came from the same place.